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 Our consulting deliverables are always solutions which are practical and can be implemented to achieve the client’s objective. Every member of our consulting team has been a practitioner with “on property” experience, without exception, in their field of expertise. Thus, our consulting engagements offer genuine solutions produced by individuals with practical experience.
While our reputation has been built upon superior methods to increase revenues, we have depth for operations, food and beverage, and financial and systems projects, as well.
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Conference center feasibility with marketing plan development and implementation. Operator review and RFP and operator selection process.
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View a list of our Representative Projects.
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Conference Center Feasibility
This includes a combination of demand analyses, supply analyses, development of financial proformas, and initial space programming. This service is typically provided to corporations, colleges and universities, not-for-profit organizations, and commercial developers.
Initial Business Plans
Conference Center Consulting Group typically participates in conceptual planning and development, development of initial business plans and proposals, preliminary marketing strategies, financial plans, and resources of the development team.
Space Programming
We assess the specific demand characteristics for a conference center project and provide the client (often architectural firms) a comprehensive list of meeting room types and capacities. The Company also conducts space programming analyses of existing meeting and conference facilities.
Market Demand Study
This is the traditional market demand study involving primary research of potential user groups and extensive research into the performance of comparable and competitive facilities.
Management and Operational Consulting
This includes compensation and benefit studies, operations reviews, reviews of operating budgets, reviews of management contracts, and guidance in establishing criteria for selecting a management company.
Sales and Marketing Consulting
This includes a range of services including turnkey operation of a conference center sales department, marketing plan development, revenue strategy development, competitive strategies, review of sales departments, and sales training. In all cases, the Company provides methods for revenue growth.
Systems and Software
We conduct evaluations and provide recommendations for conference centers and managed meeting rooms.
Construction Acquisition or Business Entry
This includes space programming; review of architectural documents; feasibility analyses (which includes site analyses, demand analyses, competitive market supply, and financial risk analyses); and business plan development. Also available is operator selection, which includes RFP development and negotiation and issuance of operator agreements.
Post-Opening or Acquisition Services
This includes asset management on behalf of owners, marketing and sales audits, repositioning programs, destination marketing, and revenue improvement programs.
Staff Selection (all positions)
This service includes market identification, marketing plan development, operator reviews, development of staffing guidelines with appropriate job descriptions, negotiation of management agreements, operational analyses, and outsourced sales management.
Revenue Improvement
If your conference center is not maximizing its potential, we can help. Our team of experienced practitioners can prepare effective marketing and sales plans, identify markets matched to your center, train your sales team, and even provide weekly or monthly sales management through our unique Sales Meeting Via Video®. We will develop sound strategies and provide measurable implementation to grow revenues.
Improving Operations
Whether you experience challenges in food and beverage, conference planning, accounting, or property operations and maintenance, logical solutions are available through Conference Center Consulting Group specialists in the entire range of conference center operating departments. Our solutions result from "hands-on" experience, not textbooks.
Other Services
Our firm regularly prepares RFPs and conducts operator selection processes, feasibility analyses, space analyses and planning, staffing assessments and recommendations, and supports pre-opening operations, as well. We regularly advise owners and lenders regarding methods to maximize asset yield and valuation.
Systems and Software
We conduct evaluations and provide recommendations for software solutions specific to residential and non-residential conference centers and multiple meeting rooms.
Marketing Plan Development
For most externally marketed conference centers, a comprehensive and usable marketing plan is a key ingredient of financial success. We prepare marketing plans complete with specific sales action plans which provide a practical and detailed method of organizing and implementing all of the necessary direct sales and marketing activities required.
Sales Management
Our team of skilled sales professionals regularly supports various conference center clients by participating in regularly scheduled sales meetings via video teleconference or teleconference. These sessions generally occur on a weekly or bi-weekly basis and provide many owners with a method of receiving cost effective expertise which supports their on-property team. Included in the meeting are tactical recommendations, competitive strategies and tactics, and frequent sales education segments.
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